Hello everyone! For those of you who don’t know I have been in the middle of moving and working on a large project at work for about the past month or so, and while I am not 100% back yet this current issue with steam is important enough I feel I should try to dedicate some time to address it.
Before we get to far into it I want to remind everyone that while we allow some flexibility around our “no politics” rule when it comes to matters like this, we do still have some guard rails everyone needs to adhere to:
- We ask that the discussions stay largely on the facts of the matter at hand
- Minimize any discussion around politics to only the minimum required for this subject
- Be even more civil and respectful then you may be in other topics and do not attack other users for their opinions or views on the issue
To give a quick example, we will be discussing a group called Collective Shout, but any discussion about them should stay around their involvement with the matter at hand and not veer into discussions about the topics the group represents.
So What Happened With Steam?
Steam recently added Rule 15 to their What you shouldn’t publish on Steam section of their on boarding docs which states the following:
Content that may violate the rules and standards set forth by Steam’s payment
processors and related card networks and banks, or internet network providers.
In particular, certain kinds of adult only content.
According to Steam DB the removal of a large number of adult themed games happened soon after, with the majority focusing on games with themes of incest and rape.
Why Did This Happen?
Details on the reasons for this are currently sparse but Valve has confirmed the addition of Rule 15 was due to pressure from their payment processors. Valve has not specified if it was only certain processors or all of them that where applying pressure.
Currently most news outlets covering this speculate it was mainly driven by Visa and MasterCard due to their similar actions against Patreon, Onlyfans, and Pornhub in the past. SteamDB speculates that PayPal may have also been applying pressure since paypal was not available as a payment option in some regions around 5 days leading up to the rule.
A group by the name of Collective Shout claims to have been responsible for the pressure placed on valve but to what extent they actually influenced the payment processors is up for debate with some sources pointing towards the UK’s technology secretary slamming steam and the past actions of Visa, MasterCard, and PayPal as more likely factors then Collective Shout’s open letter.
Why Does This Matter To Us?
Due to Valve’s hands off approach to games, Steam has become a semi viable store front for those looking to try to make a living off of the fetish games they make. The addition of a rule like rule 15 though opens the doors for incidents like what happened with Patreon banning fat fetish content before they rolled it back a bit.
This makes distributing games through Steam more risky for devs as they could just find their game has been removed from sale or may not even be allowed to be sold as well due to violating the rules and standards of one or more of Valves payment processors.
What About Itch.io?
I have seen some speculation around this impacting Itch.io, but currently its not likely. Itch.io already has a rule like rule 15 in their ToS. They also use a “bring your own payment processor” setup that pushes the responsibility of complying with a payment processors onto the devs. This makes Itch much more resistant over all but comes at the cost of exposing the devs to more risk directly especially since Stripe and PayPal both have a history of refusing to payout accounts that violated their ToS.
So What Does This Mean Overall?
Right now, its hard to say. Valve is a big enough company that they likely have custom agreements worked out with all their payment processors so they are not likely as restricted as a small dev or individual would be or else games like CoD would be in the firing line as well. On the other side though adult content tends to be an easy target as it tends to be dismissed at large so we could see further crackdowns there.
For right now all that can be done is to see how this continues to shake out.